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Category Archive

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What is the Ideal Number of Participants to Recruit for Qualitative Usability Studies?

In Market Research by adminJune 30, 2022

It wasn’t too long ago that when we needed to stock our pantries or fridges, we’d head out to a grocery store and select our items. Nowadays, more people are …

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Essential Skills for Market Research Recruiters

In Market Research by adminJune 24, 2022

Recruiting the right candidates to participate in market research studies can make or break a study. We’ve posted a lot of blogs over the years that share tips and strategies …

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Improving Patient Experiences Starts with a Qualitative Healthcare Study

In Market Research by adminJune 17, 2022

All healthcare and medical services pivot around the patient. Without the patient, there is no medical care. Unfortunately, most medical and healthcare providers have competing demands. Hospitals and medical practices …

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Focus Insite Announces the Promotion of Several Employees

In Market Research by adminJune 15, 2022

West Chester, PA– June 15th, 2022 — Focus Insite, one of North America’s leading market research recruiting firms, is pleased to announce the promotions of several employees. With these new …

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4 Questions Every Market Study Screening Guide Should Include

In Market Research by adminJune 2, 2022

Over the years we’ve written about the importance of screening guides for market research recruitment. We’ve gone into a lot of detail about why they’re essential to recruiting and the …

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Getting the Most from B2B Market Research Studies

In Market Research by adminMay 27, 2022

Market research studies are effective ways to help B2B companies better understand how to market their services and products to business owners and decision makers. With all the turmoil in …

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The 4 Pillars of a Successful Market Research Study

In Market Research by adminMay 20, 2022

Market research recruiting is one of the key pillars to a successful market research study. If you’re thinking that it is just an administrative task that can be left to …

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Screening Guide Tips for Medical Market Study Recruiting

In Market Research by adminMay 11, 2022

We recently posted a blog about focus group screening guides, which is a great primer for recruiting for general studies. Today, we’re going to talk about maximizing screening guides for …

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Are Focus Groups a Legit Way to Earn Extra Cash?

In Market Research by adminMay 6, 2022

By now we are all familiar with the gig economy. Whether your side hustle includes driving for Lyft or offering your skills on Taskrabbit, there are nearly limitless options for …

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Writing Your Focus Group Screening Guide

In Market Research by adminApril 29, 2022

At its most basic, a focus group screening guide highlights demographic and psychographic characteristics of the people you want to recruit for your focus group. Screeners are essential tools for …

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