Taking part in market research studies is a great way to earn extra money, but more than that, it can be fun and rewarding. Many of the people we’ve recruited to participate in studies have told us that they initially agreed to join a study because it seemed like a good side gig, and they were pleasantly surprised at how much they enjoyed the experience.
Is Participating in Market Research Studies Legit?
Some common questions we get from people curious about participating in market research studies, is if it’s legit. We can’t speak for other recruiting firms, but we can say that every study we recruit for is 100% legitimate! One of the reasons clients come to us for all their recruiting needs is that we have a great team of recruiters who find the best, qualified participants. Participants love working with our recruiters because we prepare them for what to expect and pay them promptly.
The next most common question people ask is how can they sign up for a market research study or survey. The easiest and quickest way is to sign up and get your name and contact information in our database. Most nationwide market research recruiting firms keep a database of people who have self-identified as wanting to participate in market research studies. Whenever we have a study that we’re recruiting for, we typically send an email to qualified participants in our database. We also post research participation opportunities on our website.
Why Haven’t I been Selected to Participate in a Study?
We love how eager people are to participate in market research! Our job is to match the most qualified participant with the targeted demographic profile of a study. We often get thousands of responses to our calls for participation opportunities, and our task is to sort through and best match the participant to the study.
How to Improve Your Chances of Being Selected to Participate in Market Research Studies
Don’t get discouraged if you haven’t yet been selected to participate in a study. Here are some tips that will improve your chances of being chosen.
Persistence—You’ve likely heard the saying, “A broken wheel gets the grease”, well, this idea applies to getting into a study. Some people think that simply signing up in a database is all you need to do. While getting into a database is a start, you’ll increase your odds if you regularly check our website to see what upcoming studies we’re recruiting for. These posts will have direct links to qualifying screeners that you can fill out.
Be Thorough and Accurate—Keep in mind that the market researcher has the final say on who to select for a study. It’s our job to present a slate of qualified candidates for the researcher to choose from. You’ll increase your odds of being selected if you completely fill out any screener questionnaire.
Flexibility—Being flexible is important if you want to participate in market research. It isn’t uncommon for last minute changes and substitutions to take place as to when and where a focus group is to be held. While we always try and give as much advance notice as possible to unforeseen changes, the more flexible you are with your schedule, the more likely you’ll be able to participate in a study.
Market research can’t happen without participants. Focus Insite plays matchmaker between the study requirements and qualified participants. By following the above tips, you can increase your chances of being selected to take part in a study.